Two months? Have I messed up the countdown? In November, you may recall, I was Four Months Out.
The fact is, things are going so well, I’ve moved up the release date by a full month. Waterspell Book 4 will be available for pre-orders not later than January 18, with the book to be officially released on February 18. Hallelujah!
One reason for the accelerated plan is that Waterspell Book 1: The Warlock has hit the Amazon bestseller lists! All of my promotional efforts have paid off. My inexpensive promotions at Bookraid, ManyBooks, and especially The Fussy Librarian have produced the following results:
The short little lines at the bottom of the above graph were the products of my ongoing advertising via BookBub, before I wised up and quit wasting my promotional dollars there. I have found BookBub to be overrated and WAY overpriced. Clicks there were costing me about 60 cents, whereas the cost-per-click ranges from under a penny to about 3 cents, max, at the other sites.
Ranked in order of their cost-effectiveness, based on my results:
- BookRaid
- The Fussy Librarian
- ManyBooks
BookBub is totally off my list now. I won’t bother with them again. Nor will I continue with Story Origin, which has also proven to be ineffective, for me anyway. Some people may have the time and interest to work through the complexities of Story Origin’s interface, but I think my time is better spent elsewhere. I’ll fulfill my obligation to support the December 2021 “Passing Through Portals” promotion sponsored by Story Origin, but I won’t continue with a $10 monthly account there.
That’s my monthly promotional report, shared for the benefit of any authors who might profit from my personal experiences with paid book advertising. Ads in selected (and selective) newsletters are working for me.
Social media? Not so much. My friends give me wonderful support at my personal Facebook profile, but my efforts to “go viral” via my public accounts (Bookstagram and Facebook author page) are generating only modest interest. As is this blog. But I have things to say, so I’ll keep posting!
Many thanks to all of the readers who have downloaded Waterspell Book 1: The Warlock, vaulting it onto the Amazon bestsellers lists! I am deeply grateful to you. ♥
